A few months ago we stumbled upon the gorgeous artist Erawan and her second single ‘White Noise’ that instantly captured us. Influenced by artists such as Joni Mitchell and Björk, Erawan has created a unique sound that never stops to surprise us and always reach our inner most secret thoughts. Today marks the day of releasing her new exciting track ‘Touch Me’ and with several Sofar Sounds and festivals on her cv we are excited to see where this track will bring her. Furthermore we are pleased to finally give you a proper introduction of the talented London based artist. Here’s what we learned.
YMX: Hey Erawan, thanks for talking to us. How have these gloomy times been treating you?
ERAWAN: It’s been a bit of a ride I must say. Constant self reflection. Thinking about it tires me, but I know it’s been good for me. Just finding the balance now. I am excited about what’s to come!
YMX: How did you decide music was something you wanted to pursue? Are there any particular episodes that inspired you in doing so?
ERAWAN: I am not sure when I decided, but I always liked singing. I started singing Disney songs and imitating them pretty well at a young age. I wanted to be a voice actor for cartoons actually. So it was always something to do with my voice. Once when I was in first school I sung to myself and a girl spotted it and made everyone on our table shut up and listen. I was so embarrassed by it, but at the same time I liked that I was noticed. I moved around a lot you see and at that time I moved from Thailand back to the UK. So you can imagine it was hard making friends!
YMX: Here’s a fun game: name 3 artists, or bands, that inspire you and influence your work, and explain why:
ERAWAN: So many inspire me and not only musically! But I will stick to the game and say, Joni Mitchell, because of her ways with words and her moving melodies. Nirvana, because I am an angry teenager inside and Joanna Newsom, because you really go on an adventure when you listen to her music.
YMX: You recently released single ‘Touch Me’. Can you tell us how that project came about?
ERAWAN: Ah well, I was going through heartbreak when I wrote this song. I was with my first love at the time. Unfortunately we were just so immature for a relationship.The song is about feeling desire for someone else while being in a relationship.
YMX: How did the pandemic affect your personal music recording experience? Was it easy adjusting to working remotely?
ERAWAN: Didn’t really effect me to be honest. I guess it is annoying that I can’t keep recording my material, but at least I am finally releasing music. So I am grateful for that.
YMX: Professional livestreams seem to be really taking over these days. Is it something you would consider doing?
ERAWAN: I did a lot of live streams during the first lockdown. It started out ok, but then I started to feel uncomfortable with it. Feels lonely.
YMX: Since the pandemic began, online music promotion has become crucial for an artist’s growth. How important is that for you, and are there any strategies you are willing to share with our readers?
ERAWAN: Well it depends on what you are doing. What sort of artist you are. I am still learning and I have made a lot of mistakes. There was a point when I had to log off of social media for a few weeks, because I generally thought I was dumbing down and what’s important for me right now is my mental health. The people that like your music will always remember you when you log back on. So I don’t think it should be a stress. My advice though, would be to not force anything out that isn’t you. You can follow what other artists do, but it may not work for you. Don’t be a ‘yes man.’ Still trying to learn this myself..
YMX: Finally, what are your plans for the future?
ERAWAN: Recording, releasing music, collaborating and getting better gigs!